EXCALIBUR HURACAN
Experience the extraordinary convergence of Roger Dubuis’ timeless elegance and Lamborghini’s raw power in this one-of-a-kind cinematic masterpiece.
Brand
Roger Dubuis
CLIENT
Unit Motion Design
SERVICE
Product Launch
Creative Concept
The film shows the meeting of the worlds of two brands, Roger Dubuis and Lamborghini. To make it a unique and surprising spot, we choose a very particular axis: an immersion in these two worlds through a fascinating sequence-shot made of projections of images and effects of light reflections.
Physicial & digital
The goal was to establish a unique universe for the bold art durectuib of this watch collection. They chose a retro-futuristic theme, blending modern style and previously unexplored design codes. The result is a captivating sequence of images and light reflections, immersing viewers in this innovative world.